Singapore,
19 December 2008 -
The 4As has named Managing Director of PHD Singapore, Ms. Patricia Lim, as Chairperson of the Singapore Media Awards (SMA) 2009.
Lauded as one of the media industry’s best, Lim was recently awarded Media Person of the Year at SMA 2008, she is also currently Chairperson of ABC Singapore, and a member of the 4As Media and Research Committee.
With 20 illustrious years of media career experience under her belt, Lim has seen a major revolution in the media industry, where media planning has become as important as the creative product.
In this time, Lim has not only established a strong network and reputation amongst the media owners but also served as an inspiring mentor to colleagues and clients.
“SMA provides a platform rewarding the best media works pushing the frontiers for Singapore to be one step closer to its ambition - to be recognized as a global media city. I am honoured to take up the role of Chairperson for SMA and am excited to see the marriage between creativity and media especially in these exciting times of new media opportunities,” says Lim.
Back for its 5th year, the Singapore Media Awards organized by the 4As gives recognition and celebrates the importance of outstanding media thinking and strategizing behind highly successful advertising campaigns.
About the Singapore
Media Awards (SMA):
Organised by the Association of Accredited
Advertising Agents Singapore (4As),
the Singapore Media Awards recognise
and celebrate the accomplishments
of Singapore 's media talent, innovation
and success. It also demonstrates
how the media and media owners play
an important role in the success of
a well-executed advertising campaign.
For more information, visit www.sma.com.sg.
About the Association of Accredited
Advertising Agents Singapore (4As): The Association of Accredited Advertising
Agents Singapore was founded in 1948.
Better known as the 4As, this non-profit
trade association represents advertising
and marketing communications practitioners,
agencies and related businesses in Singapore.
The 4As works in close co-operation
with other related trade associations,
schools and government bodies to nurture
talent and to improve the stature and
prominence of the advertising and marketing
communications industry. Among the key
events organised and promoted by the
4As are the Singapore Creative Circle
Awards or the Gong Show; the Students
Creative Awards, commonly known as The
Crowbars; and the Singapore Media Awards.own
as The Crowbars; and the Singapore Media
Awards.
